INDIANAPOLIS – The UIndy Athletics Department announced a promotion for Heidi Hoepner Wednesday, moving her from Assistant A.D. for Marketing & Promotions to Associate A.D. for Marketing & Fan Experience. She will continue to spearhead the department's marketing and promotion efforts while expanding her role in external operations.
 
Hired in June of 2025, Hoepner has made a significant impact in her short time on campus. After spending two-plus years with the Indianapolis Indians, she moved to the college athletics realm and helped up UIndy's gameday attendance by 47 percent in her first year alone.
 
In addition, Hoepner has worked to significantly increase marketing activations, elevate the department's in-game entertainment, and help build out an expanded student gameday staff. She also led the recent launch of the Jr. Hounds Club while playing a key role in the planning and execution of numerous student and community events such as The Nic @ Nite and Southside Saturday.